News
A ‘sea’ of local students step up for Plastic Free July
July 23, 2025 | IN Media Release and News | BY AVID | 3 min read
In celebration of Plastic Free July, a Chisholm residential developer brought the ocean to Thornton Public School to spread awareness of marine life preservation and caring for our waterways.
On Monday 30 June, Waterford by AVID Property Group (AVID) introduced Take 3 for the Sea Founder Roberta Dixon-Valk to students from kindergarten to grade six for a day filled with fun and learning.
Together, they conducted a school-wide clean-up, a rubbish audit activity and learnt about how caring for the waterways around their community has big impacts on the ocean and marine life.
AVID NSW Project Director Danny Boubli said the event was a great way to shine a spotlight on Take 3 for the Sea and the work the organisation does.
“Our partnership with Take 3 for the Sea is very important to the team at Waterford – raising awareness within our community about marine conservation and protecting our natural environment has always been a key priority,” he said.
“We may not be right by the ocean in Chisholm but recognising the importance of keeping our waterways healthy and the run on effect this has on the wider ecosystem is a priority for us.
“We’re home to numerous customised storm water drains with imprinted reminders about ‘how the ocean starts here’ to show how local actions can protect our oceans.”
AVID has been supporting Take 3 for the Sea in its communities across the east coast of Australia since 2018, hosting similar events previously.
“Building places and communities where people feel truly connected to their neighbours and environment is important to us at AVID – our partnership with organisations like Take 3 helps us bring that to life,” Mr Boubli said.
Take 3 for the Sea Founder Roberta Dixon-Valk said local events, like the visit to Thornton Public School, are the key to unlocking awareness of the risks facing our oceans and waterways.
“Educating the next generation about what they can do to reduce plastic pollution, protect marine life and preserve precious water sources is a core part of Take 3’s mission,” she said.
Since 2009, Take 3 for the Sea have educated more than one million students, reached over 64 million people via social media, removed over 56 million items of rubbish from waterways and oceans and have spread to 129 countries1.
To learn more about AVID’s partnership with Take 3 for the Sea visit staging1.avid.com.au/take3forthesea.
